Web design in Berkshire for local businesses.
Fast, mobile-friendly websites that help customers find you, trust you and get in touch. Based in Ascot, with fixed prices from £495 and most sites live in 5 to 10 working days.
What does a bespoke website project include?
A bespoke website project can include content and information architecture, responsive interface design, front-end development, CMS setup, forms, agreed integrations, accessibility care, search foundations, testing and launch preparation. The final mix is shaped around what the business and its audience need the website to do.
Every project is scoped in writing. That keeps the included pages, content responsibilities, technical requirements and work after launch visible before delivery begins.
Start with what the website needs to change.
A visual refresh may be part of the answer. The more useful starting point is the business problem behind it.
The offer is difficult to understand
Visitors reach the site but cannot quickly tell what the business provides, who it is for or why the next step is worth taking.
The current website no longer fits
Services, positioning or priorities have changed, while the website still represents an earlier version of the business.
Mobile feels like a reduced version
Content order, type, navigation, forms or media become harder to use on the screens many people rely on most.
Every update creates more friction
The platform, components or content model make routine changes difficult and future improvements harder to plan safely.
The technical work behind the finished page.
Design and development stay connected so that the system shown in review is the system that has to work with real content, real devices and future updates.
- 01
Content structure and page hierarchy
A working sitemap, clear heading structure and deliberate route through the offer, proof, practical details and calls to action.
- Information architecture
- Page-level content hierarchy
- Internal linking
- 02
Responsive interface design
Layouts and components designed to remain readable, usable and recognisable across desktop, tablet and mobile screens.
- Responsive layouts
- Reusable visual system
- Interaction and state design
- 03
Website development
A production website built around the agreed content, features and editing needs, with semantic markup and maintainable components.
- Front-end development
- CMS setup where required
- Forms and agreed integrations
- 04
Accessibility and performance care
Keyboard behaviour, focus, contrast, media delivery and page weight considered as part of the build rather than left until the final review.
- Semantic HTML
- Accessible controls and forms
- Responsive image delivery
- 05
Search and launch foundations
Core page metadata, canonical URLs, sitemap and indexation controls prepared for the agreed public pages, with redirects where a redesign needs them.
- Page titles and descriptions
- Canonical and sitemap setup
- Launch quality checks
Based in Berkshire. Built for wherever the audience is.
Being based in Berkshire gives the studio a clear home without limiting the shape of the work. A business may serve people within the county, across the UK or in several markets. The website still needs one understandable message and a useful route for each audience.
We work with local businesses in and around Ascot, Sunningdale, Bracknell, Windsor, Maidenhead, Wokingham and Reading, as well as clients further afield. A short call or email is usually all it takes to get started.
Projects can be delivered remotely, with the brief, decisions and responsibilities kept explicit. Location does not change the standard applied to responsive behaviour, content, technical quality or launch.
Choose the route that matches the starting point.
A new website and a redesign share some disciplines, but they begin with different evidence and risks.
Still shaping the requirement?
Read how to write a useful website briefWeb design in Berkshire: practical questions.
Clear scope matters more than arriving with every answer. These are useful things to know before the first conversation.
Where in Berkshire is Subtle Standard based?
Subtle Standard is based in Ascot, Berkshire. Projects can be discussed and delivered remotely, so the service is available across Berkshire, the wider UK and internationally.
How long does a new website take?
Starter sites usually go live in about 5 working days and Business sites in about 10. Growth sites take 2 to 3 weeks. Timing mostly depends on how quickly photos, details and feedback come back.
Do you only work with businesses in Berkshire?
No. Berkshire is our home base and the UK is our primary market, but remote and international projects are welcome. The right fit depends on the brief, required expertise and a scope that can be delivered responsibly.
Are your websites bespoke?
Yes. Public-facing website projects are designed around the business, audience, content and technical requirements agreed for that brief. The written proposal confirms the pages, features, responsibilities and launch requirements before work begins.
Can you redesign an existing website?
Yes. A redesign can review the current message, content, structure, responsive behaviour and technical foundation, then decide what should be kept, changed or rebuilt. URL mapping and redirects can be included where the structure or platform changes.
Can you work with our current CMS or platform?
Potentially. We first consider the condition of the current setup, what your team needs to edit, required integrations and the cost of retaining it. The recommendation may be to keep, improve or replace the platform depending on those requirements.
Do you provide hosting and website support?
Managed hosting and ongoing support are available when they suit the website and the working arrangement. Hosting, maintenance, content updates and improvement work are scoped separately so the responsibilities and ongoing costs remain clear.
How much does a website cost?
Local business websites are fixed price: Starter £495, Business £995 and Growth £1,950, or pay monthly from £49. No VAT is charged. Larger sites, redesigns with complex content and web apps are quoted to their real scope, and the price is confirmed in writing before you commit.
See your new homepage first.
Tell us about your business and we will send you a free homepage mockup. No obligation, and you see it before you pay anything.
Get a free homepage mockup